Tuesday, June 10, 2008

THE MESSAGE OF YOUR LIFE

Many of you will have heard from Randy Pausch. I must have been living in a cave when all that broke, on YouTube, Oprah etc.

http://www.youtube.com/watch?v=ji5_MqicxSo

Well check it out yourself.....

A good many years ago I did a branding project for a company. For it I interviewed key management and one of the questions was:

If you had 5 minutes, in a stadium of 100,000, and with 5 billion watching on TV, what would you say/do? What would be your message?

Randy Pausch had over an hour to give his last lecture. And the power of YouTube and Oprah to boot.

Most of us will not have such an audience to tell our message.....but we have our LIFETIME to live it.

What is your message? Are you living it? What a very challenging question.

To be super honest, right now, I don't really think I'm living it....I'm not even sure I know it, in detail enough to frame it and express it to you.

Let's learn our message. Live our message. I'm sure it's bigger than how you are living now.